Resource Box Rules: Winning Tactics
April 29, 2008
Lets face it people use articles to send traffic to their websites. But if their resource box is lousy and not worded right they will get minimal, if any traffic. Thats a fact.
“So,” you ask, “what kind of resource box do I need?”
You need a resource box that is attention grabbing, heart stopping, world jolting…. Okay, so maybe thats a wee bit of an exaggeration!
What you really need is a resource box that is short and snappy that asks or tells your prospective customer to take action.
You shouldn’t make your resource box (also called an Author’s Bio, About The Author, etc…) very long. You don’t want to bore your reader with all the details of your writing career.
Sorry to sound so harsh but on the internet people want to be entertained and enlightened. They will only read what interests them.
If your article is informative and page scrolling (as opposed to page turning) then you will get a lot of people to read it, but if you lose them at the start or halfway through your resource box, you won’t be able to convert them into traffic or buyers. Why??
Simply because they will never reach any link you provide them with, they will close the page and go on to read a different article.
You can’t afford to let this happen!
So here’s what you do about it. You keep your resource box at a maximum of 5 lines long. You tell them to visit your site for more information on that subject or to opt in for their free newsletter or report.
You give them an action to take. Because as surely as you aren’t specific about what it is that you want them to do next, they definitely won’t do what you want them to.
So unless your resource box grabs them with the same intensity as your article you can kiss those prospective buyers goodbye!
Another common mistake made by newbie writers is to not make their website link an active one. This can happen when you just type www.mysite.com, instead of putting http://www.mysite.com, or whatever the full address is.
In most cases people are not going to bother to take the time to copy and paste an inactive link to visit your site.
So again make sure as much as you can that your link is working. It’s true that some article databases don’t provide this feature, but the majority of the article databases do.
Try going to the article site you posted your article on, as a browser instead of logging into your writer’s account. Find your article and test the link in your resource box to see if it works.
In conclusion I guess the best way to show you what I mean is to give an example. So be sure to read my resource box below 
Re-fresh, Re-hash, Re-write
April 26, 2008
You are running out of ideas, you sit down in front of your computer and stare at the blank screen with a blank mind.
Your fingers are idly waiting for some action. Writer’s block? Perhaps.
You must have an "Ideas " file. Better yet, go over your article file. There must be a title that catches your attention. Open the file and go over the titles. See a title from years ago? Does it still appeal to today’s readers with a bit of retouching?
Hmmmm?
Ask yourself, what audience did you write this for? Is it possible to re-arrange it for another age group, an interest group, or add a twist to give it a different flavor and make it current for the same group you wrote it for. Present it with a fresh perspective. What other insights have you gained since you wrote this article?
Take the subject of diet or nutrition. The different age groups have different dietary and nutritional requirements. Add to this lifestyle. Not everyone subscribes to the same patterns of living. This topic has potentials for expansion.
Branding, Control, and Results - Submit Articles in Your Own Name
April 25, 2008
Article distribution is currently booming on the internet. Authors do it for a number of reasons:
- It is a good way to be picked up by the search engines.
- The backlinks from your resource box can help your search engine position.
- You have the possibility of secondary traffic if your article is picked up by a popular website or ezine.
Various products and services have become available that help you distribute your articles to the 100s of article directories and mailing lists.
a) Software that speeds up maunal submission, or can in some cases do this automatically.
b) Services that distribute articles in your name
c) Services that distribute articles on your behalf, but in their own name.
The Double Edged Sword
Many people pay a premium rate for article distribution on their behalf, without the worry of having to join various article directory sites as a member, giving their own email address, and receiving lots of emails from various Yahoo groups.
Unfortunately what they don’t realise is that often this devalues their work.
1) In the author section on many sites, the name of the distribution service will be shown, not that of the original author.
Four Article Marketing Secrets to Boost Your Internet Home Business Profits
April 22, 2008
Many internet home business owners today have learnt that one of the best ways to promote an internet home business today is through writing and submission of articles online. This is because your articles get placed on high traffic websites and in turn people click your link in your signature line to your internet home business website.
This article highlights 4 article marketing secrets that any internet home business owner can use to increase the number of visitors to your website via your signature link in your article.
Give affiliate members articles
Some of the top internet home business owners today give articles to their affiliates. These affiliates are then allowed to add their own affiliate referral links to the articles and put them on their own websites or newsletters. This is a great way to get extra publicity to your website and you get much needed Pagerank and website traffic to your internet business.
Submitting to high traffic directories
When choosing what article directories to submit to online, always choose directories that have a combination of two things, high PageRank and a high website traffic. This is important if you are hard pressed for time and find that article submission takes a lot of time.
Promoting Your Affiliate Programs with Articles
April 21, 2008
If you are not creating articles for your website and your affiliate programs, you should. Why? Even though it may seem like a lot of work, and it may take you time to build — articles add a valuable commodity to your site — content. And my friend, the search engines and people alike are always on the lookout for good content.
If you are creating articles, you are always looking to find ways to get your article out to the masses ? and the more exposure your article has the greater the opportunity that people will read your article and want to visit your website. Should you submit your articles manually or should you use an article marketer submission service that will choose for you — where your article goes? Is an article submission service a good option for you when submitting articles? I hope to show you both the pros and cons of this service and let you be the judge.
Pro to Article Submission Service
Article Submission Service can be a great help when your time is limited and you want to get your articles to all the article sites and groups. However, when the service is tiered, based on what you pay and don’t pay ? you have to be aware of what you are getting..
Article Marketing Keyword Parrots and Linking Fanatics in Web Content
April 19, 2008
It’s stunning sometimes how far article marketing has come over the last few years as an effective means of promoting business through educational articles. But precisely because it is so useful to online business, it is getting perverted by overzealous marketers. Some are using software that “Blasts your Article to 10,000 ezine publishers!” and others are simply SEO copywriters who write horrible so-called articles disguised as keyword lists parroting repetitive keyword phrases 15 to 20 times in a 700 word article. Some submit their article perversions for their clients or even to benefit their own Adsense filled sites.
Other article marketing perversions include a sort of “advertorial” article, clearly written by copywriters, purely for promotion of client interests, in deceptive testimonial form to sell a service, software or product and gain links to client sites. Some using this technique loudly proclaim a service as though they just discovered it themselves when a simple search for their name beside the product they recently “discovered” shows that they have been hired wordsmiths for the newly “discovered” company for several years.
Every Writers Dilemma: How Do You Decide What to Write About?
April 17, 2008
The sources of inspiration are all around us, in the headlines of the daily newspaper, in conversations, and listening to what questions people are asking. But how do you find those little inspirations that cause the flood gates of creativity to open wide?
I asked this same question to my favorite writer’s forum. So, how does a writer decide what they are going to write about? I needed to know what inspired them to write, and how they chose the topic.
Were my sources of inspiration any different from another’s inspiration?
I discovered that the key is to be true to your heart and write about what interests you, discover your passion and you will you be able to write and succeed. Whether you are writing fiction or non-fiction those sources can vary, so let’s break it down and examine some common methods for finding inspiration.
Ideas for that fiction you want to write.
For some writers the inspiration for that story can come from stimulating the creative thought processes, stirring the creative juices in a number of different ways. Here are a couple of methods, I like to use the latter one; events and dreams from my life, but I have tried the first method as well.
So You Want to Be an Author - These Are the Easiest Types of Articles in the World to Write
April 15, 2008
Being an Internet Article Author is far and away the best way to get noticed quickly by the Big 3 Search Engines. Anyone can Create Enumerated List Articles. Here are 7 Steps explaining how to create an Enumerated List Article.
An Enumerated List Type Article is an Article that consists of Numbered Steps. Here are some possible titles for an Enumerated List Article
- 7 Ways to use Search Engines.
- 5 Simple Steps to loose Weight.
- 17 Power Search Commands
Step 1 - Pick a Topic
Decide what you want to write your Enumerated list Article about. Here are some Ideas you can use to find a Topic
- What are you good at?
- What do people seek your ideas, Opinion or Advice on?
- What is Your Hobby?
- What is Your Passion?
- What do you do at Your Job?
- What are your Favorite Sports?
- Health and Fitness
- Self Improvement
- Politics
- Current Events
- How-To’s
Step 2 - Create Your Enumerated List
Write down your List so if your Topic were 7 Steps to a perfect Squash Plant your List might look like this.
Dont Miss These 10 Must Know Facts About Promoting Your Website with Article Writing
April 13, 2008
Most all ezine publishers need fresh content. Article writing is something that gets tedious to the publisher who sends out an ezine every week. Fresh, unique ideas are always attractive, and ezine authors don’t mind publishing others work, (along with a complete research box, (THIS IS YOUR AD) as well.
If you can learn and excel with this kind of content writing, you can win in two areas. Promoting your own site, or writing content for others site owners and earning dollars as a ghostwriter.
I have been writing and promoting on the web for over 3 years. Here are the tips I find most important to a beginning –article for promoting– writer.
Articles should be short enough to read in less than 5 minutes. Ideally they should be between 300 and 600 words (an average page in a printed novel is about 300 words). Top 10, or 7, (the number isn’t that important) Tips on (your subject) are great attention grabbers for articles to promote your website.
Ezine Publishers Want These 5 Things From Article Authors/Writers
April 11, 2008
Want your articles to get picked up and reprinted by top name brand ezine publishers?
While there is no shortage of authors willing to give their articles away for free with hopes of attracting ezine publishers who will pick up your article to send to their list as supplemental content or ‘guest expert’ - there is a gap between two very different types of articles:
Type 1: Those That Get Reprinted
Type 2: Those That Get Passed Over
Article marketing can help you achieve fame, traffic, credibility, sales, referrals and much more, but not if your articles don’t make it into viral distribution.
Here are the top 5 factors that ezine publishers look for when they decide which articles to publish:
1) Does the article have zero self serving links in the article body? If so, good.
Loading up the body of your article with affiliate links or other obvious self-serving links is a liability. Your short-term thinking or scarcity based thinking (that you need to get an immediate return from your article) will keep your article from ever seeing top results.
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