Write an Ezine? But I Dont Know HOW!
July 31, 2006
If you’ve been promoting your business on the internet you’ve probably heard how important it is to have a list. And that it’s also important to publish an ezine.
So are you publishing and ezine? If not, why? Is it because you are too nervous or lack confidence?
I can understand how you feel. I’ve been there, even though I’m a journalist and published my own niche, non-profit newsletter for a year.
But when I started a home business and realized I needed to write about internet marketing - a subject I was still unfamiliar with - I froze up.
I simply could not think of anything to write about. I felt like I just did not have the experience and the knowledge I needed, because I was still learning.
I started my ezine only when things were really starting to take off and I had learned a good deal of what really worked for me in my business.
In retrospect, I don’t think I’d have done it any differently, but I did learn a few things from my own experience that might make it less painful to start your new ezine.
10 Keys to Copy That Sells!
July 31, 2006
Whether you’re selling a product or service, the 10 tips below are your keys to writing great copy that communicates and persuades … to get results! These guidelines can apply to most any form of consumer marketing communications: sales letters, brochures, web copy, or direct mail. As long as your goal is to elicit a reaction from your reader, you’ve come to the right place.
Many ads, brochures, and Web sites we see talk endlessly on and on about how great their products and companies are. Hello? Customer, anyone? Think of your reader thinking, "What’s in it for me?" If you can, talk with some of your current customers and ask them 1) why they chose you, and 2) what they get out of your product or service. TIP: To instantly make your copy more reader-focused, insert the word "you" often.
What Does It Take To Make Your Memories Into Publishable Memoirs?
July 31, 2006
Why should you consider creating a memoir of your personal experiences for publication?
Who would want to read your life story?
I believe the main reason you may want to think about writing a memoir of your life is fairly simple. Everyone has different experiences in life that we learn from, that shape our lives, that hurt us, help us, give us insight, and allow us to grow.
As writers, I think, we have a gift for words and a unique ability to share our thoughts with others in an interesting, stimulating, intriguing, and effective format.
Why not write about what we know better than anything - our own life experiences?
If you’re wondering who would care about what you may have to say, you should think about how your experiences may be similar to others, may help others to solve their own problems, provide people with food for thought or offer a new perspective to an old topic.
There may be several ways to make your memoirs publishable and profitable.
Below is my little list of suggestions to get you started.
Top Ten Reasons Its Great To Be A Writer
July 30, 2006
10 - You will always have a job. As long as people want to read, other people like us need to write. And people will always want to read, right?
9 - Every day is different. If you’re a freelance writer who can work from home, you still have deadlines to meet, but you also have some control over what you do and when you do it. Even if you’re the type of writer who has to go to an office somewhere to work, you still don’t write about the same thing day after day.
8 - You get to share your voice with the world or some portion of the world. How many people in other professions can do that and get paid for it?
7 - You never stop learning. Every story, article, or book can be an adventure into something new.
6 - You get to meet interesting people from diverse backgrounds. You actually get paid to talk to them as you interview them for an article or conduct research for a different type writing project.
Finding Time To Write
July 30, 2006
A true test for many writers that will require your attention forever…
Why do we have to focus on finding time to write?
Where exactly will we find this time?
Who knows how each writer will easily locate this “time,” but we have to realize that if we do not designate some time for our writing, it will not just magically appear!
Nobody can tell you when your “time” to write should be. We all have different schedules and various other responsibilities that effect our life.
For some mothers, like me, our best time to write may be when our children are sleeping or at school depending upon their age.
I personally find myself most relaxed and inspired to write at night after my son goes to bed (even if he falls asleep in my arms). It’s not always easy to tear yourself away from other things (like watching my little blessing with his amazingly angelic face sleep!), however, you must choose to focus on your writing.
If you find yourself devoting time to housework that does not actually need to be done immediately, you may steal an hour or more a day away from those chores to write.
Get Creative In The Great Outdoors
July 30, 2006
Summer’s here and the time is write for dancing in the streets…
Okay - so I didn’t create that phrase - (”Dancing In The Streets” words and music by Ivy Jo Hunter, William Stevenson and Marvin Gaye) - but my take on it is creative?
Anyway, as the sun begins to heat up the days of summer this month, why not let the warm temperatures, bright skies, and traditional fun of summer sizzle your creative juices?
Grab some paper and a pen, perhaps your trusty thesaurus and dependable dictionary, or maybe even your lap-top, and get out of the house to write!
Set up shop in your own backyard (if you happen to have a fairly private area where you can write without distraction of neighbors talking, kids playing or other unnecessary noise that could prove to prevent you from concentrating on your work).
Pack a picnic lunch, a comfy blanket or maybe a beach chair, some cool shades and head for one of your favorite places of summer.
I personally find water relaxing, so I would camp out at the river’s edge, beside a lake, or along a creek in the country.
Seven Really Truly Unique Ways to Sell More Books
July 29, 2006
These marketing tips aren’t for the weak at heart. Use discretion and know where the ego and self-promotion boundary stands for you.
1. Use a fold over business card. Place your book information inside the fold. The title on the bottom side of the fold so it is seen first when the card is opened. Only one book to sell right now, no problem. To fill up the page, add the book’s tag line or this book is about paragraph. On the top of the fold, list three places the book can be purchased.
2. When you are paying your bills, slip one of your fold over business cards inside.
3. Hand your card out to everyone you have a conversation with. Whether it’s the server, a desk or grocery store clerk, or anyone else. This isn’t boasting, this is marketing. I’ve done this on many trips it always increased my mailing list and sales in big ways.
4. When you tell others about your topic and they ask for a tip. Give them two and then tell them what chapter they can find more in. If your card lists several books, circle the book that continues to give them more tips.
How to Write Profitable Ads
July 29, 2006
Regardless of how you look at it, the most important aspect of
any successful business is its advertising. In fact,
the success of any business is largely dependent on good advertising.
First of all, you’ve got to have a dynamic, spectacular ad that
attracts the eye and grabs the interest of the people you’re
trying to sell to. Thus, unless your ad really “jumps out” at the
reader, your sales won’t live up to expectations, and your ad
money will be wasted.
The eye-catching appeal of your ad must start with the headline.
Use the headline to very quickly create a picture in the minds of
the reader–a vision of all their problems being solved, and
attainment of the kind of happiness they seek. If your headline
fails to catch the attention of your prospect, you cannot hope to
capture him with the remaining of the ad, because it will go
unread! So in writing your advertisement for just a little while,
so you must quickly interest him in your offer, show him how he
can get what he wants, and then cause him to send immediately for
your “solution” to his problems. Your copy must exude enthusiasm,
excitement, and a positive attitude. Don’t be afraid to use a
hard-sell approach! Say what you feel and believe about your
offer. And use common, “everyday,” but correct English.
Under The Leaded Sky in Serbia by dr Mirjana Radovic
July 29, 2006
When one population in one century survived five wars, two wars in just ten years, enforcment by self a question it`s the war destiny of Serbian people or his dare. With what a Serbian people has merit this - with his frankness, levity, with collective and national damnation or just with that fact which they are living in the territories which from its geopolitical consideration always were interesting orbit of much other populations. Maybe all this is a colective spread why is Serbian people with centuries had carry on contest for survival in Balkan, together attest its claim and necessity for protection of a national identity and his roots. In that permanent war people had obtained and dissipates but often had pass a golgote, and invigorated in every countenance .
A Writers Glossary (Part Three)
July 28, 2006
Find definitions from Q to Z…
~~~~~~~~~~~ Q ~~~~~~~~~~~
Query -
A letter written by a writer asking an editor if she is interested in a piece on a certain topic. This is not the same as a cover letter. A Query introduces the idea, outlines your qualifications for writing it, and lists your previously published pieces.
~~~~~~~~~~~ R ~~~~~~~~~~~
Reader -
A person who reads unsolicited manuscripts for an editor, usually for the purpose of weeding out those manuscripts that are unwanted.
Reading Fee -
A charge to the author ostensibly for the purpose of defraying the cost of time spent reading the author’s manuscript or the hiring of readers. Too often, these charges may constitute the only business income or a significant portion thereof.
Royalty -
Payment by publisher that is an agreed upon percentage of the book’s earnings.
Royalty Publisher -
A publisher who pays the author.
RT -
Response time. Generally, the turnaround time required to hear back from a publisher based upon when the manuscript was submitted.
~~~~~~~~~~~ S ~~~~~~~~~~~
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