Writers Turn to the Internet for Support, Friendship and Advice
February 22, 2007
Riding on the fumes of potential, you take pen to paper or keyboard to monitor. Endless hours of creativity intermingle with apprehension, but your need to write engulfs your spirit. You swim high on the waves of excitement and trudge forward through the waves of doubt. Finally, your manuscript is complete.
Looking back, the process becomes a blur, it’s difficult to recall the point at which your first draft transformed into your final draft, but it happened. For a moment, you allow yourself to be still and bask in the glory of your completed manuscript. But only for a moment. Now a new process must begin.
As if going from concept to page isn’t enough, the aspiring writer must now bravely pass his or her cherished manuscript along for opinion. Opinion is actually too light of a word; the writer must submit to, and endure the critique. For those faint at heart, the critique can be a frightening experience, rearing its ugly head of self-doubt to the highest position. But ultimately, it’s what makes you stronger, better at your craft, and prepares you to for the next phase on your quest to publication.
Be in the Trade Publications Your Customers Read
February 21, 2007
Your publicity dreams may include being featured in Forbes, Fortune, Time, Inc., and other magazines read by millions. Appearing in those publications can boost both your ego and your business.
A feature in Nailpro may not have the same cachet, but if your clients are nail salons, you should be there. Trade magazines and newsletters give you exposure where it counts-with your potential customers.
You may already know of some publications in your industry, but you can learn more about them and discover new ones in media directories at your library. Standard Rate and Data Service publishes information about magazines’ demographics, circulation, ad rates, etc. Writer’s Market, Gale Directory of Publications and others will provide lots of leads.
Remember that you are not necessarily interested in publications that are read by you and your competitors, you are looking for those read by your potential customers. Another way to locate magazines and newsletters of interest to your target market is to ask your current clients which ones they value.
When you find information about a publication with which you are unfamiliar, request sample copies and writer’s guidelines. Then, study them to see how you might be able to fit into their editorial needs and provide information of use to their readers.
Slow Pokes: Short Story On The Changing World Of Writing
February 21, 2007
"No one will ever know who I am, I’m a nobody-writer from nowhere? I’ve had a thousand rejections from all the major publishers. It seems my destiny is never to be read, another nameless soul lost to the sands of eternity." Johnny’s face twisted into a pained grimace, you could tell his heart was tied up in a pretzel knot of self-deprecation.
"What’s the use in writing if I know no one will ever read my stories?’ He looked at me for some kind of comfort or wisdom; luckily I was ready with the answers. I don’t know much, but I do know the world is constantly changing, and I also know a bit about the Internet.
"Well, you could quit altogether, become a door to door knife salesman, or if it’s really bad- hey, suicide’s an option! But seriously, you’ve been locked away in your room reading and writing for too long, things have changed brother."
Johnny looked up from where he was holding his head in his hands. He snorted,
Ten Tips to Help You Finish Writing Your Novel
February 21, 2007
1. Set aside a time to write and keep it sacred.
Make this a time when you know you are at your best and feel most creative — Saturday mornings, late at night, whatever works for you. Make writing a priority and arrange other parts of your schedule around it.
2. Remove all distractions while you write.
Turn off the television. Don’t answer the phone. You may need to set your writing time at a time when no one else is around to help you avoid being distracted.
3. Outline your plot.
Know generally where you want your story to go. Sometimes stories and characters develop in unexpected ways, and you need to allow for that. But keep your guiding plan in mind.
4. Avoid the intimidation of a blank computer screen.
Just start writing. Try freewriting about the plot of the story or a character to get “the flow” started. Begin a dialogue between two characters and see where your flow takes you. Sometimes that ends up in an embarrassingly bad scene, but that bad scene may just have the seeds of something a lot better in it. Once you’ve got something written, you can always improve it, but you have to get something, anything, written first.
Top Ten Ways of Why and How to Write your Books Sales Letter - Part 2
February 20, 2007
Authors/publishers are great at getting their books written. But after the initial one-year honeymoon, sales slow down. To counter this make sure your print or ebook will keep on selling from the first day, the first year, even for life. Count on this being a two to three- year project to become well known.
Write a short sales letter for each book.
Whether you have a web site or not, you can write a first class, must-buy-now sales letter. Since you are making your book a business write a sales letter for each teleclass and service as well. I even write one for my bookcoaching services.
What Every Sales Letter Needs to Pull Orders and Profits
You can write each sales letter in less than four hours the first time. As you practice, you can an excellent one in two hours.
For part one of this article email article-164@bookcoaching.com.
5. Sprinkle Testimonials Throughout your Sales Letter.
Potential buyers who visit your site are pulled to buy when they think other people have already bought and liked your book. If other people are happy with your product or service, they will be too.
Your Words Will Determine Your Business!
February 20, 2007
Be careful when you write.
Words you use, sentences you phrase will reveal what you are.
We come across so many examples daily.
There are sales letters that I do not even bother to go beyond first few lines.
There are others which keep me hooked till the end.
What differentiates one from another?
-Use of the right language.
What is right language you might ask?
-It depends upon the occasion, I would say.
When you interact in the real world your facial gestures and voice modulation can to some extent compensate for the wrong selection of words though that too becomes difficult sometimes.
But internet is a faceless world.
Here your sole medium of communication is the written word. It is in your emails. It is in your sales letters. It is in your website, advertisements and not to speak of many other things.
So when you use wrong word on the net you will not be pardoned. Online business thrives on the written sentences. Whether they take a form of sales letter, a promotional article or communication with your potential customers, your writing will influence your business.
Segmenting Your Target Audience Through Your Copywriting
February 20, 2007
Ask any copywriter what the first commandment of copywriting is and they’ll quickly tell you "Know Thy Target Audience." In order to write effectively you have to know this one group of people and know them well. I guess that’s why many people get so frustrated when it seems they have more than one preferred customer base. One of the most frequent questions I get asked is, "What if I have more than one target audience?" In all actuality, you probably don’t. You just have different segments of the same audience.
Segmenting your target audience is a very common practice? almost expected even. Let me explain. Perhaps you sell a nutritional supplement. Think of all the people who might use your nutritional supplement. There are adults, pregnant women, growing teenagers, children, senior citizens, athletes, and many others. While all of these may seem to be entirely different target markets, they are actually just segments of the same nutritional supplement market. These people all have a need and an interest in nutritional supplements, but for very different reasons.
While some of the information you provide to each segment will be general and apply to everyone, other information will be specific to that particular segment.
How to Write Great Movie Reviews for Your Entertainment Website
February 19, 2007
If you have an entertainment website then you’re always looking for fresh, new, fun and interesting material to keep your readers coming back for more. Movie reviews are a great way to do that. People always want to know what someone else thinks about the movie they want to see and they will scour the web to look for these opinions. Now you could syndicate another site’s reviews, but why do that? You want your readers to be loyal to you and your site and honestly, they want to hear what you have to say and what you think. If you’re thinking you haven’t the foggiest idea on how to write fun, compelling movie reviews, then think again. I’m going to tell you all you need to know.
1. Actively Watch the Movie ? Yes, I recognize that movie watching is a passive activity. Watching a movie isn’t something you do, it is something that happens to you. However, if you want to write good reviews you have to learn to look at movies with a critical eye. This means you need to pay attention to everything and I mean Everything. Notice how the actors are placed in each shot, the setting, the camera angles, even the music. All of these elements play a role in the story that is trying to be told and are important to talk about if you want to write the compelling sort of reviews that your readers will stop by your site each week to read. .
Write On! - Key Components of Successful Business Communication
February 19, 2007
Written communication is often the first impression you make on potential customers, business partners, or employers. Because of its significance to your marketing message, it is one of the most important aspects of your business.
Good writing sets a positive tone and encourages people to enter into a relationship with you. It tells people that you have something worthwhile to offer them.
Although writing style is a subjective preference, writing quality can be objectively defined. Three characteristics of good writing are that it is purposeful, compelling and clear.
Purposeful ? Every written communication has a specific purpose. It may be to inform, like a corporate newsletter, mission statement, or press release. It may be to explain, as a training manual, white paper, or business letter. Writing can also be used to motivate a sales team, instruct a student, or inspire social change. Identifying the specific purpose of your writing before you begin will make it easier to choose the most appropriate format and content.
Compelling ? Effective writing compels the reader first, to continue reading and second, to feel, think or act in a certain way. Marketing brochures, sales literature, proposals, resumes, even business cards, rely on the power of the written word to compel decisions and actions. Read your writing from your customer’s perspective. Does it motivate you to act?
Do I Have To Be A Good Writer to Market My Own Business?
February 19, 2007
Many of the most effective low-cost marketing strategies require writing. What can a small business owner do if they’re not much of a writer? Can they still market their business themselves on a shoestring budget?
Marketing is a form of communication. And you do need to be able to write well to communicate effectively.
So what do you do if you don’t write very well? You have two choices. You can hire someone else to write for you. Or you can learn how to write.
My suggestion is that you learn how to write. Writing is a skill that can be learned. And if you are writing about an area that you have expertise in, YOU are the best person to share that information with your prospects and customers.
Take a writing class at your local community college or adult school. Learn the basics of good grammar and then write, write, and write some more. Practice, practice, and practice some more. The more you write, the better you will become.
Register for and read free newsletters, ezines and special reports so you can get a feel for how they are written. There is so much information available via the web; take advantage of it.








