Gosh, What Am I Going to Put in My Email Newsletter THIS Month?

So you decided to put out a monthly newsletter, because “that’s what smart marketers do.” This is a terrific idea! After all, really good content is the way to your readers’ hearts, and everyone loves to receive presents in the mail (or, email in this case).

At first, it’ll be cake. You’re excited to warm up your audience. You finally have a release for all those ideas crashing around in your head. Woo hoo, articles are tumbling out of you.

With the debut of your newsletter, fans come pouring out of the woodwork. Your clients are enamored with you. Everybody wants to be your new best friend.

“GREAT newsletter, [insert your name here]! I can’t wait for the next edition to arrive in my inbox!”

“Wow, [insert name again]; I learn so much from you. Would you want to be my go-to on an upcoming project?”

Thanks to those 4 little articles, you’re an instant celebrity. Friends are telling friends who are telling friends, about your newsletter. The big question of the day is: “Where do I sign up?”

Ghostwriting: Your Questions Answered

Many people feel they have a story to tell or an experience to share. But time is precious and not everyone can make the words sing on the page. But there are people who can make the whole experience hassle-free. A ghostwriter will do all the work while you get all the credit. Some common questions about the ghostwriting process are answered below.

What does a ghostwriter do?
A ghostwriter edits, writes, collaborates, and researches on behalf of someone else who becomes their client. Many biographies of celebrities and television personalities have been ghostwritten.

Why do I need one?
Not everyone knows how to or has the time to turn an idea into a book. A ghostwriter is a professional who has the time to turn your thoughts into a polished manuscript.

How does ghostwriting work?
You give the ghostwriter your ideas; s/he tells your story. Most people provide notes, digital recordings or audio tapes. Some may even have drafts of chapters or the whole book and ideas about characters and dialogue. The more information and material you provide, the closer the final product will be to your original idea. The ghostwriter turns your idea into something that people will enjoy reading.

Comparing Publicity Submitting Articles Online, PressReleases, Book Signings, and Blogs

Comparing Publicity Submitting Articles Online, PressReleases, Book Signings, and Blogs
 by: Judy Cullins

Comparing Publicity: Submitting Articles Online, PressReleases, Book Signings, and Blogs

Your audience online awaits information from you. That’s why they visit Web sites related to their interest area. With that in mind, know that writing and submitting articles is the number one Online publicity and promotion game around.

You already know that a great Web site with a lot of content keeps pulling your visitors back for more information. Maybe you don’t know that to get your targeted audience to your site, you need to spread your free, useful information around cyberspace.

That means to start and keep going a publicity campaign like I do.

Writing and Submitting Articles to Top Web Sites Works

1. Write 10-15 how to and other articles your audience will appreciate.

2. Leverage those to meet other audiences and focuses.

3. Gather 10-20 top web site addresses (URLs) that are in the top 20 through google or another search engine.

4. Search by submitting to your category such as “parents” a second word “submit articles.”

How to Increase Your Opt In List by 322% in 28 Days

“The money’s in your list” - how many times have you heard this statement? Plenty I’ll bet… Ever wondered why it’s been repeated so often it’s like a mantra?

Simple, it’s the truth. Anybody who owns a list containing the contact details of people interested in their products or services, has a high degree of control over sales.

Luckily, there are numerous low or no cost ways you can rapidly double, triple or even quadruple the size of your opt in subscriber list. Here are 3 of them:

1) Increase Your Opt In List Through Ezine Advertising.

Many ezine publishers incorporate advertisements into their emails. Most will charge for this, but there are ezine owners who publish ads for free.

Without getting too involved, here are the three basic types of ezine ads:

i) Solo Ads - separate emails dedicated to a single advert, and are the most effective. Unfortunately, nearly all ezine publishers will charge for a solo ad.

ii) Top Sponsor Ads - a short classified ad published at the top of an email. Not as effective as solo ads, but most ezine publishers will charge for these.

How to Get Your Book Reviewed

Imagine your book at the top of the Best Sellers List of the New York Times. Most authors do. The question is, “How do I get it there and sell millions of copies?”

When planing your book, there is one critical thing that most authors forget - marketing. In the case of book reviewers this means pre-marketing.

Most reviewers require a copy of your book at least three months before publication. This is because most book reviewers need time to read it and review it plus publish all the reviews on books that they have reviewed for those who came before you. Also many publications come out on a weekly or monthly basis instead of daily. This means that book reviewers have a huge backlog.

So the best way to get a book reviewers to review your book, is to get them a quality copy of your manuscript or a galley, as soon as possible.

What if your book has already been published?

Is it too late to get a book reviewer to review your book? In some cases yes and in some no. There is an easy way to get your book reviewed without calling it a review.

Four Article Marketing Secrets to Boost Your Internet Home Business Profits

Many internet home business owners today have learnt that one of the best ways to promote an internet home business today is through writing and submission of articles online. This is because your articles get placed on high traffic websites and in turn people click your link in your signature line to your internet home business website.

This article highlights 4 article marketing secrets that any internet home business owner can use to increase the number of visitors to your website via your signature link in your article.

Give affiliate members articles

Some of the top internet home business owners today give articles to their affiliates. These affiliates are then allowed to add their own affiliate referral links to the articles and put them on their own websites or newsletters. This is a great way to get extra publicity to your website and you get much needed Pagerank and website traffic to your internet business.

Submitting to high traffic directories

When choosing what article directories to submit to online, always choose directories that have a combination of two things, high PageRank and a high website traffic. This is important if you are hard pressed for time and find that article submission takes a lot of time.

Seven Ways to Select a Book Topic That Sells

Seven Ways to Select a Book Topic That Sells
 by: Judy Cullins

Since a book title is the number one “Essential Hot-Selling Point” for your book, it’s a good idea to choose one that sells well.

1.Write what you are passionate about. Write about a topic that will still interest you in two years. Your book is an extension of you, your talks, and your profession. If you don’t love your topic, you won’t be successful. One common mistake authors make is to put attention on writing another book before there first one has been promoted.

2. Write down five topics that stir your passion. Ask your inner author which one should you pay attention to first. After choosing, gather and organize everything you already know and want to know about that topic. If you need more knowledge on a topic, research it. Read other authors’ books in your field, check out related Web sites, and subscribe to newsletters. You become the expert as you write.

Is It Worth Hiring A Professional Copywriter?

Is It Worth Hiring A Professional Copywriter?
 by: Amber McNaught

“Article writers wanted: I will pay $3.50 per article. Must be quality writing - no hobbyists!”

No, this isn’t a joke. It’s an actual job advert, posted on a website earlier this year. What’s more, there’s nothing particularly unusual about this advert. It seems that more and more often these days, people expect writers to work for free - or as close to free as it’s possible to get.

So what’s the catch? Well, professional copywriters won’t write for $3.50, which means that the only people who’ll respond to an advert like this will be very people the employer says he doesn’t want - hobbyists.

But what’s wrong with that? Why not go with a hobbyist - a non-professional writer? What can a professional copywriter give you that an amateur can’t?

Here’s what:

1. Time

Common Mistakes That Can Kill Your Web Copy

Sometimes learning what not to do is as important as learning what to do. Copywriting is no exception. I oftentimes see copy that is well written, but obviously created by an amateur. How do I know? One or more of the following five mistakes was made and that killed the copy? dead.

Once you understand why these mistakes are, in fact, mistakes, you can easily avoid them. It isn’t like they are complicated concepts. It just takes someone to bring them to your attention so you can guard against them.

Pull up your site in a browser and follow along. See if you’ve made any of these mistakes on your site.

#1 - Writing Without Knowing Your Target Audience

This is, without a doubt, the biggest mistake of copywriting and the #1 killer of conversions. Why? I’ll answer with a question.

When you write a letter (or email), do you just start writing and decide afterwards who you’re going to send the letter to? Of course not! So why, then, do so many people just jump in and start writing website copy without having a clue about who they are writing to? It makes no sense to me.

Promoting Your Affiliate Programs with Articles

If you are not creating articles for your website and your affiliate programs, you should. Why? Even though it may seem like a lot of work, and it may take you time to build — articles add a valuable commodity to your site — content. And my friend, the search engines and people alike are always on the lookout for good content.

If you are creating articles, you are always looking to find ways to get your article out to the masses ? and the more exposure your article has the greater the opportunity that people will read your article and want to visit your website. Should you submit your articles manually or should you use an article marketer submission service that will choose for you — where your article goes? Is an article submission service a good option for you when submitting articles? I hope to show you both the pros and cons of this service and let you be the judge.

Pro to Article Submission Service

Article Submission Service can be a great help when your time is limited and you want to get your articles to all the article sites and groups. However, when the service is tiered, based on what you pay and don’t pay ? you have to be aware of what you are getting..

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